Does Your Trainer Care If You Turn Up?

 
 

Does Your Trainer Care If You Turn Up?

Finding a trainer who cares might be harder than you think

 

By Marco Augusto

Many of my clients are part of my semi private training group, which is where everyone trains at the same time, but follows their own individual program.

In a way, it's a cross between a classic group class where everyone does the same thing, and a one on one where you do your own program with a coach.

And  of course, the price reflects that, being some where between the two.

For a long time, sheer size of my client base hasn't been the goal.

The duration my clients stay with me is important, as are their results and happiness.

You see, I care if my clients turn up or not.

Group Classes Have Their Benefits

Group training has become more and more popular, especially as the Crossfit brand has grown.

Now all types of businesses are popping up, offering similar, but slightly different styles.

But in each case, you follow a pre set program, and do it mostly to your level.

And this works great just like McDonalds works great.

They make lots of money, and in the end you don't really look like the product on the add, just like the burgers never do, but you don't really care, because it was cheap, quick and nasty.

Okay, that's being harsh, because they do have many positives.

They offer great community and a fairly low price point.

And this is absolutely great when you're starting out.

But they also have their negatives.

You are one in twenty.

And if there's one thing I've learned in 6 years of coaching is that people should do mostly the same thing, but it's actually the differences between people that makes them get results.

And unfortunately in a group glass setting, there's no chance to explore the differences.

Let's Be Honest, You're a Number

That also sounds harsh, but many of these training businesses treat you like that.

And that's okay - it's fitness to the masses after all - they're trying to train as many people as once, which means the most people possible get the opportunity to become fit and healthy.

But how much attention can you get when you are one of twenty?

And when the program is the same as the next franchise along.

And so, it's a cookie cutter program that tries to capture all the results and niches all in one.

And as long as you keep paying your weekly membership, there's a good chance you'll never hear from them again.

Are You Okay?

If a client missed a semi private session, I think nothing of it.

Most clients will message me, but life is busy sometimes and it can all get away from us sometimes.

And some clients will miss a second session, again not a big drama.

But when I don't see a client for a week, I check in on them.

Truthfully, there's no point clients paying me and not turning up.

Sure, I could just keep charging them and not say a thing, but that's not what coaching is about, and I take that role seriously.

It's okay to care about clients too.

Success of a client is success for me, and I know to succeed first, they need to show up.

Sometimes that takes some gentle prodding from me to remind them.

This is, what you as a client and consumer must decide between.

When you invest in any fitness service, you're investing in yourself, which is so important.

But is the investment to tell others you do a certain type of class or have a PT?

Or is the investment to get fit and healthy?

And will your coach even care if you're a success or not?

And, would they even notice if you weren't there?

Until next time,

Marco Augusto

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